Poor Diddy, since he’s been doing almost nothing since he changed his name, the always tired multi-millionaire has been renting a $250,000 per week yacht to escape it all.

He’s really getting sick of celebrity life and it shows, he was caught napping while his guests waited 5 1/2 hours at his White Party in St. Tropez to promote his fragrence, "Unforgivable".

The story goes that the night before did not end till 8:30am and with such a figure to keep in check, Diddy needs about eleven hours of sleep daily. He was supposed to arrive at the exclusive Nikki Beach club at 2:30pm, but did not appear until 8:00pm.

Waiting was Ivana Trump and daughter Ivanka, Penelope Cruz, russian billion-heiress Anna Anismova, Victoria Silvstedt, Paris Hilton, and just about every A-lister imaginable. However, the wait had some celebs hiding behind their beloved bodyguards.

Ivana was scared for her life and was allegedly threatened by the Russian Mob. Darling, why would you even leave the confines of your home with kidnapping threats running up your phone bill? However, she was outdone by her daughter who was a smash hit…with the plastic surgeon apparently, then again, what’s new with that family?

Playboy model Silvstedt was appalled by the some photographers since they were staring at her nude photos on their PDAs, so she did what everyone would do; flash them then storm off.

Nearby, Anisimova hid behind, underneath her guards as the $5 million worth of diamonds that draped her body caught just about every eye at the waiting-party. Oh, and the Hilton, she cozied up with former fling Stavros Niarchos.

You have to love Diddy’s parties for two reasons: 1) they really are a rumour-fiends’ best friend. 2) if the host doesn't show up, all havoc breaks fabulously loose.