As far as South Beach nightclubs go, Cameo has had a surprisingly long shelf life. Given the transitory nature of Miami Beach nightlife, the club's closure back in August wasn't exactly surprising, per se, but it was unexpected. With a prime location on Washington Avenue, however, it was obvious that the space wouldn't stay shuttered for long. In fact, it didn't take long for the venue to be snatched up by none other than The Opium Group, the Miami entertainment powerhouse that also operates Mansion, SET, and Louis. However, rather than rebrand it with some sort of punchy one word name like Juice or Energy, it maintained the club's established name and presence.

Opting for continuity was probably a good move for The Opium Group, not only because Cameo already has a well-established reputation as one of the flashier, more celeb-studded clubs in South Beach, but also because, well, they didn't actually do much. Despite the three month closure and "extensive renovations", the only major difference between Cameo before and after is the Opium Group tag.

Located in an old Art Deco movie theatre, the club still opts for an old-style Hollywood vibe, but with that overriding spirit of large-scale mega-club commercialism. The place still encourages elitism, with a glass upper-level VIP room providing adequate ivory tower gaping and tight security that weeds out the "undesirables". The lucky few who get to pay the often $25 entrance fee are then allowed the opportunity to sip $15 cocktails while grinding on a sweaty, crowded dance floor filled with beautiful and often famous faces.

Cameo's sneak peak pseudo-relaunch Halloween party featured pornstar Tera Patrick as MC/DJ, and it provides a pretty good indicator of where the club will go from there: sexed up, glamorous, and hard to ignore. New events like One Night Stand, a night specifically for women, have been added to the club's roster, but it's the regular mix of hip hop, house, Top 40, retro, and 80's that continue to be Cameo's bread and butter. Still, achieving this mix of notoriety and longevity is rare for a club on this stretch, and while we still doubt it'll be around in five years, we can thank the Opium Group for ensuring that the infamous haunt has more than just a cameo on Washington Avenue.