f you didn't live in Miami, you might be surprised that a coffee shop could be the most buzzworthy new spot in the city. Surely some Miami Beach club must be able to take that title. After all, new clubs open and close seemingly every day, each one trying to out "hot" each other with celebrity appearances and big name DJs. How could a place that doesn't even serve alcohol edge those places out in hipness?

Well, it's quite simple: location. Café Bustelo is opening directly in the ultru-chic Gansevoort South hotel on Miami Beach. The hotel brand, having already conquered other cultural powerhouses like Los Angeles, New York and soon Toronto, has expanded into Miami and in the process become the place to be for Miami's scenesters. Everything it touches (or touches it) is ensconced by a halo of buzz. Even a coffee shop.

Or in this case, especially a coffee shop. This is the first of what promises to be many flagship locations for the Miami-based Café Bustelo, the country's best-selling Cuban coffee. Like the Gansevoort itself, this coffee can do no wrong. And, of course, the café will serve all the brewed up flavors the way they were intended to be served. It certainly helps that the coffee is roasted and manufactured just a few measly miles from the café.

It's hard to call the place just a coffee shop. Yes, the primary aim of the place is to sell coffee. But this isn't Starbucks. You'll be able to get as many variations of the black stuff as you can name: espressos, lattes, café con leche, and… apparently I can only name three. There's also much more of a focus on food than the 'bucks. Forget muffins and cookies, at Café Bustelo you can find all sorts of Cuban delights, but updated with a decidedly hip approach. The food is all Hispanic or Hispanic-inspired, but served up in ways that you're not used to. Things like Gourmet Croquetas and Mojo Chicken-stuffed Pastries share the menu with the familiar brew.

You can tell that the café is designed to appeal to multiple generations. The menu and coffee is the stuff that the older generation will remember fondly, but everything has enough of an edge to appeal to the young and hip Gansevoort crowd. Case in point: the music, created specifically for the café, has classic Cuban music rubbing elbows with contemporary Electronic and Soul tracks.